SWOT Analysis Where?: Why You Need To Know And Understand Your Competition
There's something funky happening in the online space, where coaches and online service providers don't want to talk about competitors. But just 'cause you don't look at them, doesn't mean they don't exist. So in this episode, Christina Torres is gonna walk you through what competition you need to pay attention to and how to find your competitive edge through the Creep Process.
In this episode, you'll learn:
Where to find your direct competitors.
Why you might avoid looking at your competition.
What indirect competitors are and how to understand them.
How to find your unique selling proposition.
How to use negative reviews about your industry as an advantage.
How Run and Tell That can help you do your competitive analysis and use it in your copy.
